FlixMobility announces new Director of Communications and Public Affairs, CSR structure relaunched
+ Andrea Koepfer is new Director of Communications and Public Affairs at FlixMobility
+ Koepfer expands senior management team with experience from international and listed companies
+ Merging the areas of Communication, Public Affairs and Sustainability
Munich/Berlin, 27 January 2021 – Andrea Koepfer joined international travel tech platform FlixMobility with its brands FlixBus, FlixTrain and FlixCharter as Director Communications, Public Affairs (PA) & Responsibility (CSR), on 1 January 2021. In this role, in addition to internal and external communications, she will steer the mobility company’s CSR and public affairs strategies across 35 countries, reporting to André Schwämmlein, Founder and CEO.
With Koepfer, FlixMobility is appointing to its senior management team a woman who brings experience from multiple international, complex and listed companies. Through her communications consultancy Vibrantbold Communications, she has already been advising FlixMobility since May 2020 and is now moving into management. She will continue to advise select clients and projects.
Bringing together communication, public affairs, and sustainability, which were previously managed separately within FlixMobility, guarantees the efficient orchestration of internal and external communication. It also ensures the coordinated set up and roll-out of political work and the CSR strategy, supporting the company, which has set an ambitious goal of climate neutrality by 2030.
After holding positions at AxelSpringer, Epson and QVC, Koepfer most recently held the same responsibility as Vice President Communications, Public Policy & Sustainability for Ceconomy AG and MediaMarktSaturn.
André Schwämmlein, Founder and CEO, FlixMobility: "We have already been working closely with Andrea to shape this position. FlixMobility has big plans, which we will continue to pursue after the Covid-19 pandemic. We will grow and expand further shaping the future of sustainable affordable mobility for all. In doing so, we have great challenges and even greater opportunities ahead. We are delighted to have Andrea join our management team with her experience and expertise. She brings a lot of new ideas but also structures to the company. That's exactly what we need."
Andrea Koepfer: "Corporate Communications is a strategic management function. Beyond communications I am looking forward to driving both Flix’s political strategy as well as CSR, which is close to my heart. We want to continue to position FlixMobility as a sustainable mobility provider that is affordable for everyone. In doing so, we are operating in a highly competitive but rather closed market environment, which in many countries is characterized by state-owned companies and their infrastructure. The challenge of shaping travel and responsible mobility again after the pandemic as market leader in long-distance bus and challenger in the rail sector motivates my team and me deeply."
Andrea Koepfer can be reached at the following e-mail address: firstname.lastname@example.org.
FlixMobility is a global mobility provider, offering new alternatives for convenient, affordable and environmentally-friendly travel via the FlixBus, FlixTrain and FlixCharter brands. Thanks to a unique business model and innovative technology, the startup has quickly established Europe's largest long-distance bus network and launched the first green long-distance trains in 2018 as well as a pilot project for all-electric buses in Germany and France. Since 2013, FlixMobility has changed the way people have traveled throughout Europe and created thousands of new jobs in the mobility industry. In 2018, FlixMobility launched FlixBus USA to bring this new travel alternative to the United States. From locations throughout Europe and the United States, the FlixTeam handles technology development, network planning, operations control, marketing & sales, quality management and continuous product expansion. The daily scheduled service and green FlixBus fleet is managed by bus partners from regional SMEs, while FlixTrain operates in cooperation with private train companies. Through these partnerships, innovation, entrepreneurial spirit and a strong international brand meet the experience and quality of tradition. The unique combination of technology start-up, e-commerce platform and classic transport company has positioned FlixMobility as a leader against major international corporations, permanently changing the European mobility landscape.